Monday, September 15, 2008

AMD doesn't understand netbooks


Click to see the video





"Does the user really understand..." heh... i think the only one not understanding is AMD

Thanks Sascha

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49 comments:

Anonymous said...

15.4 inch with the same price... heh... And about 3x heavier... What about a 11" with a Core 2 Duo, 160Go hd etc etc... Mr smart-ass ? 2000$ ? And for what use ? Internet ? Open office ? Mp3s ? Divx ?
He really missed it ! :)

Knop said...

no thats just plain stupid... he has no idea how things with "netbooks" realy are.

jtj said...

"i think the only one not understanding is AMD"
nothing more to say

Anonymous said...

He Is not roadwarrior who need a computer evrywaer and any situation.

Thi guy is do not understand the market and that why intel win the battle of mobile cpu

Dynamo

Anonymous said...

This guy is an idiot. Millions of "netbooks" have sold making this a huge viable marketplace. He is speaking from the perspective of the laptop crowd but he completely doesn't get it. There are so many laptop users who hate carrying their 6 pound notebook big-ass bags around to the coffee shop when netbooks are perfect for this. I am blown away that he has such a narrow view. A year from now when AMD has officially missed the opportunity he will be summarily fired.

berend said...

This guy is a joke. 1 hour and 45 minutes of batterylife?

Valto said...

I know these types of "slow to learn" people do exist, but why go on to video to state your stupidity "on record" for years to come...

Anonymous said...

Indeed, I will never buy another full-sized laptop again, I recently bought a eee PC 901 running XP. Email, light excel / word processing and access to the web are the only things I ever do on a laptop.

I use a desk pc for anything serious and always have, laptops (no matter how good) are not up to desktop PC speed.

thazlett said...

lol @2.30 someone peared round the back there... and yer this guy is a plonk.

thazlett said...

sorry i ment @ 2.30

Pctrelos said...

He works in an office he doesn’t engineer anything, I have finished marketing and his job is to promote and sale things, what he does is what other marketers do those days.
Marketing is about advertising, promote and pointing out ideas, so they saw JKK, they saw Chippy they saw others and they all started creating Youtube videos showing themselves and talking like experts trying to reach the community and the buyers of netbooks/ umpcs. Remember the guy with the VIA and the HD video? He was doing the exact thing. They are copying you JKK and the others. But there is a difference, you are doing what you are doing because you love it and you should work on these positions creating and manufacturing UMPC. You should work on those companies and believe me, if there are some people who know this market well and understand the need of mobile computing is you guys. GO WORK WITH INTEL AND AMD JKK!

Kjeld Olesen said...

To "thazlett"

The world is actually round, not flat ;-)
Yes, the guy really is a plonk!

Frenky Tan said...

he is stopioed!

Electric Feel said...

I'm sorry but he doesn't understand... 1hr 45min battery life? Try a 6-cell wind or a 1000h. Hes got a good point on the price but he doesn't understand the platform - tradeoffs are minimal in terms of functionality for portability. If AMD thinks its a fad its because they are bitter they lost huge market share to Intel's foresight with the successful Atom CPU.

Anonymous said...

This is about industry self intrest and propaganda. The profit margin on netbooks is much lower than traditional notebooks and the likes of Dell and AMD want to sell their high end products. The way Dell has tried to shape the netbook market by limiting the functionality of its netbook offering is a perfect example. This guy is not an idiot, just a corporate mouthpiece.

sda said...

What what he doen't understand is that with today's processor even one's like the atom is sufficient for most people that is on the go. What people is really after is mobility, whether it is in term of weight or battery life.
@Pctrelos
The point is that a person that is in marketing for AMD doesn't understand what their costumer need or want. That is just sad, since one of the core objected for marketing is to research what their costumer want. If they fail to understand what their costumer want, they fail at making any money, thus might as well as close down it's door.

Anonymous said...

keep in mind guys, he WORKS for AMD. he is clearly representing a company that is bitter about what a huge market they have missed out on. if it was AMD supplying all of these "Atoms" then he would be saying the exact opposite right now.

look at the amount of spin he puts on his comments, for example when mentioning battery life he only brings up the shortest battery device he has (which he fails to name).

unfortunately what people like him fail to realize when putting spin on their comments. is that the average consumer is alot smarter these days & will be able to see through what he is saying. so ultimately it only makes himself lose credibility.

Mohammed said...

I think AMD is in a state of denial. They have nothing to compete in the netbook area and so they are deciding to call it a fad. Their "wait and see" approach is not out of choice, they haven't been able to compete with Intel core 2 and now they have nothing to compete with the atom.

Corzair said...

WOw dense much?
Everon Note hello???

I have a EEEpc901 and brilliant - taking it with me going abroud for a few months and battery great.
At home I have a Desktop AMD based oh nooooo
lol

I dont like normal laptop/notebooks they get too hot!

Anonymous said...

I fully agree Mohammed, their Turion X2 processors just cannot compete with the Core 2 Duos and they have nothing to compete with the Turion X2 so of course they'll have to badmouth netbooks. I've had a bad experience with a Turion X2 notebook, their performance is not as good and especially they create much more heat, I'd pay the extra for Intel.

The one reason I'm interested in them and even thinking of buying an AMD notebook next time is because they own ATI and ATI is coming out with their XGP technology, external graphics, which will only be for AMD notebooks sadly.

Mohammed said...

It's sad that AMD doesn't have rival products that can match Intel, the competition would be good for all of us.

Anonymous said...

1hr 45min? My eee 900 is getting me well over 3 hours. He might be talking about the hp though. The battery life on that one is pretty bad right?

Kola said...

Ha-ha. He isn't an idiot. He is just doing his job and doing it right. Simply, this video is not intend for you all guys. It is for people who knows nearly nothing about netbooks.

PCeee.net said...

AMD is strongly wrong about netbooks. They just don't have needed CPUs for netbooks.So they say they don't understand neetbook concept. I think they will change their mind.

PS
Sorry for bad english

Anonymous said...

1 nas, 1 workstation, 1 media center & at least 2 netbooks at all times. that's the tech consumer. not 1 laptop to rule them all. More like 1 laptop to lose all of your life. That's scary and DUMB.

pie2eat said...

What do you trade off? How about 4 pounds plus of weight.
What do you trade off? How about saving 5 minutes every time you have to reboot and not have to wait for a slow hard drive to spin up?

What do you trade off? How about a bloated operating system which bogs down even a dual processor?

What do you trade off? How about your AMD stock since THEY DON'T GET IT !

Anonymous said...

I tend to agree with Kola above. I don't think satisfied netbook owners are his intended audience. Most likely, he's speaking to the consumers (and there are many) who go to buy netbooks only to be unhappy with them because they don't meet some unrealistic performance or usability expectations. While he makes some valid points concerning the current state of netbooks, I think he misses a lot of points too (portability, basic needs).

Lets face it, smaller netbooks have keyboards that just aren't made for 10 finger touch typing...

eeeMan said...

Why not go and tell pat himself at his blog on this subject?

http://blogs.amd.com/patmoorhead/archive/2008/09/02/five-dissapointing-days-on-the-road-with-a-cheap-mini-notebook.aspx

Anonymous said...

lets see. Who hired that IDtenT into AMD?

turnselfoff said...

he is a marketing man, nough said about him...

but still, netbooks are a out of the blue thing, and not really a nailed down label (as if anything in portable computing is these days with the umpcs, mids and whatsnots flying around in the blog/marketing-sphere).

so the question becomes, is a netbook a low powered, small formfactor laptop, a protable netterminal, or something else?

and that it uses common pc parts, and therefor can have its os stripped of and replaced by something else, muddies the water considerably.

i suspect that netbooks are shining a light on the trend towards specialized devices for the common user.

as in, rather then having "the computer", you have multiple computers specialized around doing different tasks at different times and places.

i would love to get hold of the silent majority, if there is one, of the people that use the eeepc with xandros, with no mods or hacks what so ever. as i think its out there.

and potentially much larger then one would get a feel for reading the blogs and forums about people doing all kinds of crazy things with their computers as they are so cheap they are nearly throwaways if the mod happens to break something.

Anonymous said...

Somebody needs to look for another job this guy needs fired. Mr. Clueless do you want fry's with that dumbass!

Anonymous said...

http://blogs.amd.com/patmoorhead


http://blogs.amd.com/patmoorhead/archive/2008/09/02/
five-dissapointing-days-on-the-road-with-a-cheap-mini-notebook.aspx

Khalib said...

He does make a point though,
Mini notebooks started out being $100 with the OLPC,and $299 for the Asus EeePc 2G.
The price was interesting but the feats where dissatisfying.
So they upgraded the feats,and the price as well.
Even today, for doubling the SSD drive and a larger battery, Asus asks for $50 more for a 4G.
$50 is not much at first sight, but it is much knowing the 2G costs only 200.
it's a 25% increase in price.

Slowly this has creeped into the market to a point where about all manufacturers can make profit from it. The ones that have an already optimized manufacturing line like Asus,and the ones that don't like the tens of unknown brands that pop out of nowhere manufacturing mini-notebooks about 4x the price the OLPC came out, and twice the price of the eeepc 2G.

He does make a point from desktop replacement view,it is better to go with a fullsize notebook for the price.
But from notebook replacement view of mind, you can't really go wrong with a mini-notebook.

& vista sucks... XP is the way to go..That's probably why you find a notebook for 500.

One of the major reasons why an 1,6Ghz Atom-powered netbook is performing so well (much better then a singlecore 1,6GHz laptop of a few years old) is because of the increase of memory speed and FSB.

A netbook running 1,6Ghz seems barely to run XP, and yet does it fluently!
because the memory speed (running at 533Mhz) is so much more then yesterdays singlecore desktops running memory at a meager 200-266Mhz for the same processorspeed.

And ofcourse the hyperthreading..

Anonymous said...

hey now don't knock the single core 1.6!! my old old machine is up and running xp perfectly and runs on northwood 1.6. (mmmmm rambus) :)

Publicus Unimous said...

If any of the posters actually watched the whole video, he is actually making a good point, which is about consumers. All he is saying that he hopes that consumers know the differences between the $499 netbook and the $499 notebook, which is valid, because I will the bet the uninformed see how small the netbook is and how cheap it is, then buy it. The problem then becomes afterwards when they realize that lets say in the case of the MSI Wind 3 cell, sold in the US, only gets 1 hour 30 minutes battery life. Moorehead asks, "is that good for the road warrior"? Well is it? Does the uninformed consumer really know that if he doesnt get a hard drive he cant put his entire music collection on it? I think not.

In the end, I actually am glad someone has the bravery to ask the tough questions and spur the debate.

JKK said...

like with eny device, buyer should check is specs are right for then:

- you want more battery life, you ask: how long is the battery life. Just like on normal laptops.. they are not any better..

- if you need big HDD, you ask for it.. biggest one are 320GB now on netbooks

in the end, he is just stupid and didn't do his homework on new models..

.. there was no tough questions.

jtj said...

@jkk
Yep thats damn right. And thats why i am watching jkk and others Website for about informations on netbooks. Stop, Think and Watch out after then go and buy your device.

Anonymous said...

Pat Moorehead: talk about arrogance at its finest.
He didn't ask any tough questions and came off like a nut.

A tough question would be: What can AMD do in the netbook market to compete and make money?

Dismissing an emerging market will cost him and AMD.

He doesn't understand the consumer!
Not all consumers are the same and want the same thing.

I love my EEE PC 901!

I could have bought a 15 inch 3 pound laptop with vista, but it wouldn't fit my needs!

Anonymous said...

I have a Lenovo ThinkPad T61 and a Acer Aspire One. When I'm on the road(and I'm alot) I will take the Acer. The T61 just sits in the office and catches dust. I have no use for it.
In short. The netbooks fit my needs perfectly.

Hallster said...
This comment has been removed by the author.
Stephen said...

Hallster, you were looking for "prima donna", just fyi =)

personally, i think he makes a valid point about knowing the limitations. the average user is not us, and i doubt it ever will be. we are probably the average netbook user, for sure, but not the average user.

the thing i find most amusing out of all of this is how reactionary we all sound - step back and have a look, if you will: this Pat bloke says "there's a netbook in the sub $500 market with 1hr 45min uptime" and "it's not a big market at the moment" and "users may not realise what they're getting", and we have 20 people immediately lash out with personal attacks.

nothing he said is wrong. why did we feel the need to get so defensive?

arty said...

meanwhile amd works on the bobcat design to compete with via's nano in the netbook market, hahaha...

Aibal said...

Calling Pat stupid only makes YOU look stupid. As stated, he has researched and used netbooks and has formed a particular opinion about them. You may not agree with his opinion and, as I suspect, you may even feel threatened by his views, but at least have the courage to challenge his beliefs with reason and facts. The personal attacks are very immature...

Having said that, he is an AMD employee representing the company. Of course he is biased. But his points are valid, especially from the perspective of the average consumer: features, performance, compromises, value, battery life.

Most people I know would be frustrated using a netbook, but again, most people commenting here would probably say, "you just don't get it."

Anonymous said...

some new netbooks can actually run much more faster then a full sized notebook and if i were to compare my eee 900 to my asus f5 series i would compare it like this what will give me 3rd degree burns faster when its on my lap umm hello the f5 what is louder f5 coz of a hdd what is slower f5 because of vista what is more comfortable the asus eee light weight easy to use zippy machine cant wait for the next 1

Anonymous said...

What a Stupid Idiot, that was the lamest thing i heard from a guy that selling a 3kg laptop over a 1kg laptop.. his probably using a desktop at his work..

if his that stupid i want his position at amd, where did they find this person, 15.4 market is dead. if your going to go for a big screen go for at least a 17 inch, basically its a desktop replacement these netbooks are for going out, what a STUPID cunt!!!!!!

Anonymous said...

And they wonder why intel and nvidia have such good market shares!!!

The guy has a point when he talkes about the pricing and development off netbooks. For me the Eee pc is as big as they should get 1000 series is just to big. Amd the price is indeed not comparable to low end notebooks. But as for the real use of netbooks these things are just great.

And what is with the vista promotion. It's not bad, but not a selling point for notebooks imho.

So if i where in AMD management i would reconsider giving this guy a pay check and x-mas bonus.

Anonymous said...

Oops ment to say Eee pc 901

Anonymous said...

Little search on inet shows his personal 5 day experience

http://blogs.amd.com/patmoorhead/archive/2008/09/02/five-dissapointing-days-on-the-road-with-a-cheap-mini-notebook.aspx

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